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Gen Z and Millennials are driving a wellness industry boom

This isn't just a trend - it's a full-blown lifestyle shift, and the clinics that embrace it will thrive. From red-light therapy and gut health to longevity and biohacking, the next generation of clients are prioritising wellness like never before.

Aesthetic clinics that embrace it will thrive.

Here's what every clinic owner needs to know.

The numbers do not lie

The global wellness industry hit $6.3 Trillion in 2023, and is projected to hit $8.5 Trillion by 2027.

That's bigger than...

  • Pharma
  • Gaming
  • Professional sports

Wellness is no longer a "nice to have" - it's essential.

What is driving the boom

Generational demand is rewriting the rulebook.

Gen Z and Millennials are:

  • Drinking less alcohol
  • Prioritising mental health
  • Investing in biohacking and longevity
  • Replacing nights out with wellness experiences

Wellness isn't just a phase – it's lifestyle.

What this means for clinics

Clinic owners need to think beyond beautification.

The next generation is looking for:

  • IV drops and red-light therapy
  • Hormone balancing
  • Gut and brain health
  • Breathwork, cold therapy, and more

The aesthetic-wellness hybrid is the new clinic model.

Want to stay ahead of the curve

Now is the time to explore:

  • Functional health integration
  • Health-benefiting treatments (not just aesthetic outcomes)
  • Lifestyle-led experiences your clients want to return for

The next wave of growth won't come from trends – it'll come from understanding people.

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