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Inside Scoop: PREPÆRE™ Launches New Patient Hub

One of the biggest conversations in aesthetics isn’t about new devices or injectables. It’s about mental health - and how we safeguard patients’ emotional wellbeing alongside their treatment journey.

Too often, practitioners face a difficult moment: saying no to a patient. Maybe their expectations are unrealistic. Maybe they’ve already had too much done. Maybe you’re weighing up the risk of saying no - knowing they could find someone less experienced who says yes. What’s worse?

Clinically, the right decision might be to decline. But what happens next?

For most patients, the answer is: nothing. And that’s the gap PREPÆRE™ is determined to fill.

Who are PREPÆRE™?

PREPÆRE™ was founded on a simple belief: mental health isn’t a side issue in aesthetics, it’s fundamental.

Their mission isn’t to stop treatment - quite the opposite. It’s to help patients pursue it for the right reasons, with realistic expectations, and the self-awareness to make empowered choices.

By putting psychological safeguards at the heart of cosmetic care, PREPÆRE™ aims to create safer, smarter, and more ethical outcomes for both patients and practitioners.

The Launch: The PREPÆRE™ Patient Hub

This summer marks a major milestone: the launch of the PREPÆRE™ Patient Hub.

The Hub is a free, open-access resource that practitioners can share with any patient, at any time. Whether treatment isn’t appropriate right now, or you simply want to give patients space to reflect during their journey, the Hub provides gentle, accessible guidance they can explore on their own terms.

It includes:

  • Educational guides on issues like BDD, perception drift, disordered eating, and appearance-related anxiety.
  • Self-help resources including tools, exercises, and reading lists.
  • A mental health directory so patients can find the right support for their needs and budget.
  • Crisis support links for those who may need urgent help.

For practitioners, it’s a clear and compassionate next step - a way to support patients ethically even when you can’t treat them.

Why It Matters

Clinical differentiation is the word on everyone’s lips right now: how to stand out from cheaper competitors or non-medics. Embedding emotional wellbeing into your practice could be the strongest differentiator of all.

The Patient Hub helps bridge the gap between aesthetics and mental health, showing patients that their wellbeing is truly at the centre of your care.

The Bigger Picture

PREPÆRE™’s ultimate goal is simple: to make cosmetic care safer, smarter, and more human.

By giving practitioners the tools to handle vulnerable moments with clarity and compassion - and by giving patients resources to reflect and reset - the Patient Hub marks an important step towards reshaping the culture of aesthetics.

👉 Explore and share the new Patient Hub at prepaere.com/patient-hub

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Inside Scoop: PREPÆRE™ Launches New Patient Hub